Samsung Wallet

To tap into the Gen Z demographic and increase its user base, this project seeks to help Samsung Pay unlock its future potential by deploying online and on-ground strategies tailored to resonate with the Gen Z audience.

Client
Samsung Wallet

Duration
10 Weeks

Project Type
Service Design

My Role
Project Manager
Service Designer

Avalon Exchange

In order to boost site views and assist user experience while browsing, this project redesigns the information architecture for Avalon Exchange’s website.

Client
Avalon Exchange

Duration
10 Weeks

Project Type
Information Architecture

My Role
UX Designer

Sunday Riley Sustainable Branding

This project evaluates the current sustainability status of Sunday Riley and redesigns its sustainability approaches to better meet the United Nations’ Sustainable Development Goals.

Client
Sunday Riley

Duration
10 Weeks

Project Type
Design for Sustainability

My Role
Project Manager
Sustainability Strategist

Google x SCADpro

An innovative and fun tool designed to help Gen Z release their creativity, create art, and have fun via the cutting-edge camera of the Google Pixel 6 series.

Client
Google

Duration
10 Weeks

Project Type
UX Design

My Role
Research Lead
UX Group Lead

Beep x SCADpro

A comprehensive package for autonomous bus service, exploring and enhancing the rider experience, by focusing on the vehicle, user experience, and brand development.

Client
Beep

Duration
10 Weeks

Project Type
Product Design

My Role
Project Manager
UX Design Lead

Unleashed.

A gym service package designed to help trainers overcome their inhibitions, stay on track, and have fun while working out.

Client
AyFitness

Duration
12 Weeks

Project Type
Service Design

My Role
Service Designer

Ready About

Part of a UX design competition aimed at “embracing the unorthodox”: an app created to guide young individuals in charting their life journey, ensuring they navigate their adventures with purpose and intentionality.

Client
N/A

Duration
7 Days

Project Type
UX Design

My Role
Project Manager

kura

Kura is a child-friendly product aimed at fostering creativity, exploration, and strengthening parent-child bonds by providing a balanced alternative to excessive smart device usage.

Client
N/A

Duration
10 Weeks

Project Type
UX Design

My Role
Project Manager
UX Designer